Assignment:

You are a Designer with your own unique brand.  For this Project create your very own Brand Book using Illustrator.

Since you’re just starting out, you’ll only need the following key elements:

• An Overview of your brand’s history, vision, personality, and key values
• Brand message or mission statement
• Logo usage – The Do’s and Don’ts (size, space, scale, color, etc.)
• Type Style – Specific fonts/font family used
• Image Style/Photography – examples of images that work with your brand’s aesthetic

You should have the following pages in your book design:

Lastly, make sure you check for spelling within your document! 

Applications used:
Adobe Illustrator

Assignment:

Using Adobe Illustrator and assets of your choice, create a Two Page Spread for Foodie Magazine that uses Flavor’s Pizza as the main feature

Remember the importance of type styles, your margins, columns, and gutters! Use examples of other magazines to help you in your design structure. (Reference your power point presentations on typography and layout).

Design elements to remember:

• Kicker
• Pull Quote
• Inset spacing
• Alignment (Left, Center, Right, Justify)
• Leading, Kerning, and Tracking
• Folio
• Headings
• Subheadings

Dimensions:

Spread: 11″ x 17″

Bleed: 0.125″

Margins: 1/4 inch or greater

Food Magazine Cover

Applications used:
Adobe Illustrator

Assignment:

Using Adobe Illustrator and assets of choice, create a Cover Design for fictional Foodie Magazine that uses Flavor’s Pizza as the main feature.

Remember the importance of type styles, margins, columns, and gutters! Use examples of other magazines to help  design structure.

Design elements to remember:

• Kicker
• Pull Quote
• Inset spacing
• Alignment (Left, Center, Right, Justify)
• Leading, Kerning, and Tracking
• Folio
• Headings
• Subheadings

Dimensions:

Cover: 8.5″ x 11″

Bleed:  .125″

Margins: 1/4 inch or greater

Foodie Magazine Layout

Applications used:
Adobe Illustrator

Assignment:

Research, conceptualize , sketch and produce a book cover in Illustrator for a book called Wishtree by Katherine Applegate . This is a children’s book (see description below).

Layout:
Dimension: 12.8572″ x 9″
Bleed:.25″
Front cover :6 ” x 9″
Spine: .8572″
Back Cover: 6″ x 9″
Color: CMYK
Resolution: 300ppi
Title and Author: Wishtree by Katherine Applegate .

Here are endorsements:
“Warm and thoughtful, this story is told from the perspective of an ancient oak tree who has seen it all. Bestselling author Katherine Applegate gets readers rooting for the old tree, along with the people and animals who come to depend on it. The shorter length and strong plot are appealing for middle grade readers who are growing into novels with less illustrated narrative and more complex subject matter.” – Seira Wilson, Amazon Editor

An Amazon Top 20 Children’s Books of 2017

The New York Times-bestselling story of kindness, friendship, and hope.

Here is the book Summary:
Trees can’t tell jokes, but they can certainly tell stories. . . .

Red is an oak tree who is many rings old. Red is the neighborhood “wishtree”―people write their wishes on pieces of cloth and tie them to Red’s branches. Along with a crow named Bongo and other animals who seek refuge in Red’s hollows, this wishtree watches over the neighborhood.

You might say Red has seen it all. Until a new family moves in. Not everyone is welcoming, and Red’s experience as a wishtree is more important than ever.

Funny, deep, warm, and nuanced, this is Katherine Applegate at her very best―writing from the heart, and from a completely unexpected point of view.

This book has Common Core connections.

Book cover with guides:

Applications used:
Adobe Illustrator

I had a hard time choosing between this and the door of the Disney Encanto minimal movie posters. This one is based on Bruno’s vision.

Poster 1: Door

Poster 2: Candle

Applications used:
Adobe Illustrator

This is my personal favorite of the three Disney Encanto minimal movie posters although I believe the details on the candle made it too detailed to be considered minimal.

Poster 1: Door

Poster 3: Vision

Applications used:
Adobe Illustrator

Assignment:

For this project, you are to create a minimal poster design for your favorite film, solely in Adobe Illustrator.

Use all of the knowledge and skills you’ve acquired about the tools from previous projects (i.e. Pen, Pencil, Shape Builder, Ellipse, Rectangle, Scale, etc.) to develop a strong poster design that you can be proud of.

Difficulty: Intermediate

Dimensions: 11 x 17″

Margins: 1/4 inch (to protect your design from getting clipped)

Bleed: The minimum amount of bleed should be around 0.125″ (3mm) outside your document final size, ideally 0.25″ (6mm).

Raster Effects: High (300 ppi print quality)

Creative Elements to Consider in Your Design:

• Recurring themes throughout the film
• General color palette of the film (light, dark, warm, cold, etc.)
• Main characters
• Plot points of the story
• Texture (i.e. wrinkled paper, grunge, stucco, commonly used for the background)

Remember: your Color Mode should be set to the appropriate profile based on your color palette. For example, if you’re using a lot of Black, you’ll want to have your file set to RGB Color (as black typically appears as a dark gray in CMYK, and not rich, true black). If you’re using vibrant or light colors, it should be set to CMYK.

I had a lot of fun with this project. I made 3 of them, all inspired by the Disney movie Encanto. This is the one that was submitted for the assignment.

Poster 2: Candle

Poster 3: Vision

Applications used:
Adobe Illustrator

Assignment: